People are the smallest unit in any social activity. The decentralization of Web3.0 gives everyone the greatest right to independently participate in the production of media content, and ensures the labor efficiency of personal content production. Not only the head media, but also the content producers at the waist and long tail also need and can benefit from it. So, how can the de advertising media platform be profitable? The following content will answer for you.
1、 What does decentralization of Web 3.0 bring?
People are the smallest unit in any social activity. The decentralization of Web3.0 gives everyone the greatest right to independently participate in the production of media content, and ensures the labor efficiency of personal content production. Not only the head media, but also the content producers at the waist and long tail also need and can benefit from it. The realization of this vision requires an interactive system composed of human units. The platform is an important collection product throughout the Internet era, while decentralized autonomous organizations are the rules that enable non central supervision and determine new organizational forms through smart contracts in the Web 3.0 era.
The previously mentioned version of Mirror and MVP was born in January 2021 and began to be used in October of the same year. In fact, it is positioned as one of the community infrastructures of DAO, a content production tool. This may be because it does not have embedded features such as content recommendation and social sharing, but has introduced functions such as co fundraising and NFT publishing. It is hoped that members of MirrorDAO or community members who are interested in Mirror as a whole will come to the existing Mirror to develop new products on the basis of the products, that is, create development together, For this reason, the main data of Mirror is also stored in ArWeave and fully opened, which is convenient for developers to use and link. Mirror function plug-ins, such as search, subscription, curation and recommendation, tracking the latest articles and crowdfunding, are all created and used in the form of community co creation. However, for users, the decentralization of functions is not so convenient.
2、 How can the de advertising media platform be profitable?
In fact, Mirror's profits came from crowdfunding and casting NFT in April 2002. The auction and other auxiliary function platforms shared 2.5% of the profits. Mirror's income of nearly one million dollars entered the national treasury. However, due to the arrival of the bear market, the ETH currency price fell by more than 70%, the overlay activity decreased, the Mirror treasury's growth rate in ETH decreased, and the U standard shrank significantly. Mirror Treasury will again encourage and support the DAO contributors to claim the project reward task, reward and reward. The salary amount of the DAO is determined by the vote of the DAO, and the additional reward for the yes DAO contributors is also converted by the mutual evaluation of the members. Treasury expenditure is mainly USDT rather than high volatility ETH or governance token $WRITE.
Mirror has a large number of active encrypted users. Some users are active on the Twitter platform and have certain fans and influence. However, Twitter and other Web2.0 social media have limited publishing space, which is not suitable for publishing long, deep and high-value content. It is suitable for chain confirmation. Migration to Mirror can be said to be logical. They are also willing to use them. Web3.0 encryption original media products like Mirror precipitate output, deepen encryption identity, create personal brand, and become the We Media on the chain.
At present, we media is generally related to encryption on the chain. We media are keen to output market analysis, project research reports, daily information, investment growth, encryption science popularization and other topics. High quality content will be rewarded, and the auction will receive the revenue of Mirror governance token. For example, Shawn, a strong fan and participant of the DAO, became a member of MirrorDAO through his participation in recording the feelings and experiences of the DAO in Mirror.
Similar to Mirror, but focusing on news production, Civil and DNN are actually on the chain media platform earlier than Mirror, making an attempt at news chain production. Civil started operation in 2016, aiming to create a decentralized and reliable news media completely owned and operated by the public. In 2018, the functional token based on the Ethereum chain was officially issued to encourage journalists (including producers and verifiers) and citizens to buy news through CVL. The BBC, the Associated Press, the Guardian and other news organizations that join the Associated Press Civil need to be reviewed by the Civil Council, the platform registry, and then the platform registry. (Civil Registry) spent a certain CVL and signed the Civil Constitution, and then registered as a news studio to release news topics and content.
Citizen readers or professional journalists can claim the fact checking task and receive rewards. If there is false news or bad news, the Committee will conduct public review and handling after the referendum. CVL will reward voters. The user is there. Civil has stamped time stamps on news release, reading, voting and other behaviors, which are open and transparent. Benign behaviors will be rewarded with tokens. However, the token consumption mechanism is not perfect, and no large number of readers consume CVL to pay for reading news. Finally, Civil failed to pay for reading news in 2020 due to the unsustainable economic operation.
The experiment of the decentralized large-scale news production chain media platform failed. In 2022, a small-scale news DAO, JournoDAO, will emerge. We are determined to conduct news production in the form of decentralized autonomous organizations. Since April, we have not broken through the threshold of cold start. The number of participants was insufficient, and there was no news output within half a year. Follow up development remains to be observed. Clinamenic, one of the founders of JournoDAO, is also currently focusing on the production of media content PubDAO, the core contributor of media DAO.
Established in October 2021, PubDAO was incubated with the help of Web3.0 media Decrypt and other DAO contributors (such as FWBDAO), and more than 100 people were convened to write special topics for early contributors of cross cutting work. Members can work at intersections. The DAO claimed the article writing task internally and won a US dollar reward. The article task may come from other project parties, such as 1500 words of U in combination with Meme.Market300-500 words.
But so far, PubDAO's activities are still not high, especially after entering the bear market, it receives contributions but has relatively limited output. It updates about 2-3 articles every month, which is evaluated as "a flash in the pan"; The output display is also scattered, which can be directly reflected in the links of different platforms of articles published on Twitter.
summary
To sum up, the realization of this vision requires an interactive system composed of human units. The platform is an important collection product running through the Internet era, while decentralized autonomous organizations are a new form of organization in the Web 3.0 era that uses smart contracts to achieve non central supervision to determine rules. The decentralization of Web 3.0 gives each individual who produces media content the maximum right to participate independently, and ensures that the labor of individual content production benefits, so that producers can also benefit from it.
